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Dr. Prabu Murali.
ZA

Dr. Prabu Murali

Technology Strategy at MultiChoice (a Canal+ company)

Industry Chairs

Prabhu heads Technology Strategy at MultiChoice (a Canal+ company), bringing more than 2 decades of experience in Media & Entertainment technologies. He leads a team of 50+ highly qualified tech professionals who are driving innovation across Data, Cloud, and AI to transform content operations and automate workflows in the content value chain. Under his leadership, the team also spearheads architectural strategy and the development of advanced advertisement technologies that enhance monetization and audience targeting. Passionate about harnessing technology to shape the future of entertainment, Prabhu blends strategic vision with deep technical expertise helping bridge business goals with cutting-edge solutions. His leadership fosters a culture of innovation, collaboration, and excellence, enabling MultiChoice to stay at the forefront of an evolving digital media landscape